Improving Your Brand’s Business 6: Accessible Design

Truly effective signage is inclusive signage.

Accessible design ensures that everyone β€” regardless of ability β€” can understand and navigate your space safely and confidently.

Key factors to consider:

πŸ‘οΈ Visual Accessibility (Low Vision & Colour Blindness)

Use high-contrast colour combinations, clear fonts, and strong size scaling. Avoid relying on colour alone to communicate information, as this can exclude colour-blind users.

βœ‹ Tactile & Braille Support (Visually Impaired)

Raised lettering and Braille allow users with limited or no vision to independently identify rooms, directions, and essential information.

πŸ“ Placement & Consistency

Signs should be positioned at a readable height and in logical, predictable locations. Consistency in style and positioning across a building helps reduce confusion and improves navigation.

🧠 Cognitive Accessibility (Dementia & Learning Disabilities)

Simple language, clear icons, and uncluttered layouts make information easier to process. Visual cues and symbols can be especially helpful in wayfinding.

Accessible design isn’t just considerate β€” it’s essential.

It creates inclusive spaces and reflects a thoughtful, professional brand.

Enquiry Form

Please complete our enquiry form below or call 01305 789680